The gorgeous, confident and unapologetic Sophie Choudry shook up the pop market with her recent single “Hungama Ho Gaya” ,that sees the actress-singer in her hottest avatar yet, styled by Rocky S.
The digital single received 3 lakh hits in 5 days and had the social media circuit buzzing ,with everyone from actresses Neha Dhupia, Soha Ali Khan ,Amirta Arora ,designer Manish Malhota ,and singer Shreya Ghosal tweeting about it.
While Dia Mirza tweeted \" Iss video ko dekhne ke baad hungama ho gaya nahin, hungama ho ga!\",director Anubhav Sinha praised the red hot international looking video actor and close friend Neil Nitin Mukesh said \"Sophie has set a new benchmark for videos with Hungama Ho Gaya. Incredible is the word.\" Actor Varun Dhawan too openly endorsed it giving interviews about the song the day it released!
Says Adarsh Gupta Business Head, Saregama India Ltd “Sophie is of the most popular names in the music fraternity with maximum hits in the remix genre. “Hungama Ho Gaya”’ is to me her best work till date, and is sure to set the dance floors on fire.”
The sassy video has gone on to become one of the most popular views ,establishing itself the party song of the season.
Talking about the success of the song says Sophie “I’m overwhelmed with the kind of feedback the song has received .Ever since I came into the industry, people have always tagged me as ‘sexy’ and ‘hot’. So I decided to justify that in this video.Moreover, it’s been a while since we’ve had those popular videos. And the irony is that we all praise and appreciate Hollywood artists like Rihanna, Shakira or JLo for their glam, sexy videos. But on the home turf we have no equivalent.”